Looking for a shorter tour experience?
Check out Detroit Experience Factory.


Founded by Jeanette Pierce, Detroit Experience Factory connects locals and visitors to Detroit’s people, places and projects through contextual storytelling, interactive experiences and innovative resources. DXF has taken over 100,000 people on experiential tours of Detroit since launching in 2006.

Their public tour program features both free and ticketed tours across the city. Private tours include a deeper dive into Detroit’s many stories and can be customized to fit any theme, levels of Detroit knowledge and group size.